In recent years, the food service industry has seen a major shift in how customers order and enjoy their food. Convenience, digital ordering, and flexible options have taken priority over dining in. In fact, according to the National Restaurant Association, off-premise sales now account for more than 70% of traffic, driven by takeout, delivery, and catering demand. 1
The strongest franchise brands build multiple revenue streams, and that’s exactly the idea behind our latest catering service initiative. By expanding how guests can access Rush Bowls meal offerings, our acai bowl & smoothie Franchise Owners are positioned to stay competitive and grow in the evolving market.
We’re proud to officially announce the launch of our standalone catering website, available here .
This site was created specifically to handle catering orders at scale. The catering channel is a brand-wide initiative that plays a key role in Rush Bowls’s long-term strategy to increase franchisee profitability across our locations.
Rush Bowls proactively invests in tools that make franchise ownership more profitable, flexible, and easier to manage. We understand how modern consumers prefer to order, and we are adapting our business model to reflect that shift.
Our catering service is designed to:
This means franchisees can expand revenue streams without changing what already works in-store. This is a huge advantage for anyone exploring today’s smoothie franchise opportunities.
Catering orders are large and bring in substantial revenue from corporate events, gatherings, and other sources. Having a secondary, steady stream of revenue provides locations with higher income and protection from market fluctuations that impact in-store dining.
Depending on location, 30–60% of store revenue may come from off-premise channels, including:
Performance varies by market, trade area, and operator engagement. These figures represent an opportunity, not a guarantee, and highlight the benefits of a diversified revenue model.
The Rush Bowls catering website is easy to use. Customers simply select their location and place their order. They can choose add-ons, toppings, substitutes, and milk choices, and make any additional requests or notes.
After the order is placed, guests can choose between a scheduled delivery time and pickup.
Franchisees will enjoy:
Every franchise will have a different approach to fulfilling catering orders, and our goal is to support those choices. Options include:
Store delivery
Third-party delivery partners
Customer pick up
Franchisees can select one preferred option or a combination.
In all Rush Bowls systems, we want to keep the owner in charge. Our catering system is no different and is adaptable to different ownership styles, staffing models, and market needs.
Our catering experience is designed to convert and build relationships with loyal customers. Guests will enjoy a smooth ordering experience with pre-built catering packages, simple customization, and accommodations for dietary needs and group sizes.
Rush Bowls catering is a go-to solution for:
It’s convenient, customizable, and built for groups—exactly what today’s customers are looking for.
The launch of the Rush Bowls catering service represents an investment in the success of our Franchise Owners. By providing a dedicated channel for high-volume orders, we are helping our franchisees diversify their revenue streams, capture a larger share of the off-premise market, and grow their business.
If you're looking for a smoothie franchise that adapts to market changes and invests in your future, now is the perfect time to explore acai bowl & smoothie franchise opportunities with Rush Bowls.