The Demand Behind The Success
Healthy eating is one trend that is here to stay. Busy consumers are now looking to healthy food franchises such as our acai bowl business to provide options that are nutritious and tasty! In fact, according to research done by the National Restaurant Association, more than seven in ten adults are trying to eat healthier at restaurants than they were just two years ago. The importance of offering healthy options on the menu will only continue to grow.
Just having healthy options on the menu makes diners more likely to frequent a restaurant, even if they don’t order them. According to the National Restaurant Association, 70% of consumers said that the selection of healthy menu options influenced where they would choose to dine out. Consumers want healthy options when eating out, they will even go as far as changing their dining habits to find restaurants that offer them.
Consumers are busier than ever, which means that speed and convenience will continue to dictate eating trends for 2018 and beyond. The health food industry is exploding, and the popularity of restaurants that offer quick nutritious and delicious options will only continue to rise. Trending with it will be easy on the go options like the bowl, packed with tasty fresh ingredients that tick off all the boxes on a health conscious consumers list.
Fast casual and fast food dining collide as consumers look for options that fit their needs for quick healthy food on the go. One of the fastest growing trends in fast casual dining is the bowl. And it’s popularity only continues to grow. The rise of the bowl may have started with the instafamous smoothie bowl for breakfast, but with it’s fast growing popularity the bowl now claims a spot at the lunch and dinner table too.
With a high demand for fast nutritious meals the bowl fits the bill perfectly! Rush bowls are filled with antioxidant rich ingredients like acai and blueberries. They add nutritional powerhouses like chia seeds and green tea, and many options even include energy sustaining protein from whey, soy, or nuts.
FRUIT & VEGGIE LOADED
Our bowls are all one of a kind, packed with fruits, veggies and unique combinations of delicious ingredients in order to highlight the essential superfoods.
NUTRITIOUS & LOW CALORIE
Far healthier than the traditional fast casual meal that usually comes with french fries, Rush Bowls can include optional protein AND are low in calories and fat content.
Our customers love acai bowls, but they also love variety. Out of our 13+ different bowl options available on our menu, 3 are acai. We also offer 11+ smoothie options.
WE CROSS TWO SEGMENTS
It is more important than ever to provide healthy options on the menu, but it is just as important to provide healthy food that tastes amazing! In a recent study performed by Technomic, a chicago based research company, three-fifths of consumers believe that their favorite restaurants can offer food that is both healthy and delicious. Consumers know what they want and they aren’t willing to great sacrifice flavors to get it!
Consumers want healthy options, but the nutritional focus at the forefront of each diners mind can vary widely, from high protein, to plant strong, to gluten free, sugar free, additive free, the list goes on and on. But there is one nutritional focus that consumers seem to agree on and that is the importance of plants. When surveyed by Technomic consumers overwhelmingly believed that a meal that with a full serving of fruits or vegetables was good for them. This is one area where the fruit bowl really shines. Rush bowls pack in the produce and easily meet consumer desire to consume more produce. No matter the dietary doctrine consumers are happy to add more plants to their plate!
We’ve worked hard to create an innovative and welcoming space for people who seek to thrive… from their life experiences to their social circles to what they put in their bodies.
Simple & Scalable
Our fruit bowl franchise owners don’t have expensive build-outs, high overhead or have to deal with the complexities of a typical restaurant business model. For the last decade we have been focused on perfecting a highly efficient business model. Our acai business enjoys the revenues and stability of the typical food franchise model, but without the headaches.
Our lower initial investment, simple operation and strong unit economics also allows our Franchise Owners the ability to more easily open more locations. In fact, we have already sold out territory in Denver and Nashville. We are looking for like-minded entrepreneurs who want to capitalize on this industry and help us becoming the dominant national brand in this space.